APD Printing - Marketing 101




					DIRECT MARKETING 101 Printing Marketing • Turn Your Marketing Pieces into Marketing Masterpieces with These Five Design Techniques by Karen Saunders Copy & Communication • Infomercial Tips by Cheryl Rankin • Capture Clients with Words that “Hook” and Graphics that “Kick!” , by Karen Saunders Recession Strategies • Marketing that is fit enough for the recession by Cheryl Rankin • Increasing Sales in a Sluggish Economy Sales Techniques • Only give a presentation to confirm an order • The Send me Some Literature Brush Off • Never answer the unasked question Online Marketing • How to brand your business and launch your brand online . . . . . . without losing your money or your mind, by Karen Saunders
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